Laura Bresemann
Resume
Experience applying marketing concepts such as customer segmentation, strategic profit model, and SWOT analysis. Well-rounded individual who studied several areas of business and applied them to a case competition. Described by supervisor as “an intelligent worker who picks [things] up quickly, executes precisely, and shows great initiative”. Passionate video editor with 5+ years of using Adobe Premiere Pro for internship and school projects. Prioritizes attention to detail and organization demonstrated in internship and office manager position.
Education:
Bachelor of Arts in Business Administration: Marketing
Foster School of Business, University of Washington
Deans List: All Years
Sept. 2018 - June 2022
PR Manager
UW Brazilian Jiu Jitsu Club
Sept. 2021 - June 2022
Managed the club’s Facebook through posting photos, updates, and answering questions. Filmed, edited, and posted club-related content on Instagram using Adobe Creative Suite to keep students involved in the sport. Collaborated with other club officers to organize events and announcements.
Key Achievements:
Created an Instagram for the club to keep people up to date on announcements. Organized and promoted the “End of the Year Party” on social media.
Social Media Marketing Intern
InsideOut Classical
June 2021 - August 2021
Designed content on social media to promote podcast and researched strategies for increasing reach. Corresponded with brands for potential advertisements and sponsorships. Produced tile art for each podcast episode, incorporated subtitles for YouTube videos, and edited weekly newsletters.
​
Key Achievements:
Increased the Instagram follow count by 65% and Twitter follow count by 520%. Facilitated a potential partnership to put advertisements in the podcast episodes. Created a TikTok account and edited videos using Adobe Creative Suite.
Office Manager
T3MA
July 2021 - Oct. 2021
Facilitated financial transactions such as memberships and products using Mindbody website. Ensured high quality customer service through daily engagements with customers via email, phone, and in person. Implemented marketing strategies displayed in-house to intrigue potential customers.
​
Key Achievements:
Cleaned the customer database and filing system to make it easier to access and understand. Implemented a belt promotion board to reward those who persevered in the sport and entice new customers.
Twitch Affiliate Streamer and Content Creator
Twitch
Sept. 2020 - July 2021
Streamed games on Twitch platform and engaged with viewers in real-time, growing the follower count to 400. Created YouTube videos using Adobe Creative Suite to promote the Twitch channel. Advertised streaming channel by producing Instagram and Twitter content.
Brazilian Jiu Jitsu Coach
T3MA
Taught young students the techniques of the sport clearly and concisely